PERTH 2.0 – Map 1: Joining the Dots

Download the full map and report here: PERTH 2.0 – Joining The Dots.



This mapping exercise is the first in Techboard’s Perth 2.0: After the Boom series, through which we hope to offer a variety of perspectives into Perth’s nascent startup and technology company ecosystem.

The startup and technology sector has the potential to drive future economic growth in this state, and as such is deserving of our attention. In this first map we focus on the inter-connectedness of the ecosystem.

Please get in touch with any comments or feedback on this map, or if you are interested in collaborating on future reports.

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Techboard 2015 – Invitation

Techboard 2015

Techboard has been running the Techboard Ranking, a fortnightly listing of Western Australia’s trending startups and technology companies since September. The event, sponsored by PwC is a celebration of WA’s trending startups and tech companies.

As part of the event we will be running a panel session on raising the profile of WA’s PWC_logostartups and tech companies facilitated by Charlie Gunningham from Business News. The panellists are all founders of unlisted startups and listed tech companies: Russell Francis from Velpic, Miles Burke from 6Q, Brian Leedman from ResApp Health, Andrew Hagen from Cycliq, Marcus Holmes from //Startup News and Becky Lee from OneVR.

A number of awards will be presented on the night including the Startup Awardlogo
sponsored by Eve Investments.  We are also pleased to announce that the Chief Scientist Professor Peter Klinken has agreed to present the Community award to an individual who has made an outstanding contribution to Startups in Perth.
We will be putting this award to the vote in coming weeks.


Time: 5.00pm for a 5.30pm start until 7:30pm
Date: Thursday 3 December 2015
Venue: PWC, Brookfield Place
Cost: Free

Register for this event HERE and come along and help celebrate the companies that have been performing well in the rankings and get some insights on raising the profile of your startup.


Techboard Onboarding Session on 15 October 2015

Techboard is running more Onboarding sessions to help Companies with owned profiles get the most out of Techboard but also for us to get feedback on company’s experiences with Techboard to date and seeking their input into our future initiatives.

There are still places left for our onboarding session on Thursday 15th October from 4.45pm for a 5pm start til 7pm at the offices of our partners the Beacham Group. We are offering a free video interview to any of the companies that come along. Just like the ten videos we have on the front page of Techbaord. The last two session we had was great with excellent feedback from the participants which will all feed into making Techboard as effective as possible a tool to help WA Startups grow.

If you would like to attend the event on the evening of the 15 October 2015 Register Here.

Please note these sessions are only open to companies that have claimed their company profile on Techboard. Don’t worry if you haven’t claimed yours yet it is free and only takes a few minutes. 

Want to know more about claiming ownership of Profiles? click here.

The Techboard Team

Techboard is Running Onboarding Sessions

Techboard is running more Onboarding sessions to help Companies with owned profiles get the most out of Techboard but also for us to get feedback on company’s experiences with Techboard to date and seeking their input into our future initiatives.

Our next Onboarding session is on Thursday 17 September 2015 from 4.45pm for a 5pm start til 7pm at the offices of our partners the Beacham Group. We are offering a free video interview to any of the companies that come along. The last session we had was great with excellent feedback from the participants which will all feed into making Techboard as effective as possible. We will also be running a session on 1 October 2015.

If you would like to attend the event on the evening of the 17th September or 1 October 2015 please get in contact.

Please note these sessions are only open to companies that have claimed their company profile on Techboard.  

Want to know more about claiming ownership of Profiles? click here.

The Techboard Team

Techboard Partners with Visible

Techboard is pleased to announce that it has partnered with Highgate-based web-design and digital marketing firm, Visible.

Visible will provide support in design and development of the platform in conjunction with the Techboard team. Matt Hanham from Visible said “We are confident that Techboard will enhance the visibility of the Perth startup community and success stories which often go untold. As a director of Spacecubed for the last 3 years, it was an easy decision to get behind this initiative as a further commitment in support of the local startup scene”.





With the the expert help from the guys at Visible Techboard looks forward to bringing further refinement and new features to the Techboard platform commencing with the introduction of video content in the form of founder interviews coming from a recent onboarding session.


The Techboard Team

Friday 4 September 2015

Support your local startup – Buy Local

The fact that most startups need to aim globally to have any prospect of making it big should not mean that they should not also focus on their local market, particularly in the early part of their life.

When people talk about supporting local startups they are generally talking about investment and education and community… what about as a customer or user.. Buy local is not just something we should do to support local small business and producers… what about the startups?? In Perth we have a vast array of startups and tech companies that provide products and services to meet your needs … but you are only going to buy from them if you know about them.

A tip to companies… to benefit from any sort of ‘buy local’ support you need to let potential consumers know where you are based. Be proud of where you are from. If your product or service is good people from elsewhere will still buy it.

Sure many startups need some investment but what is most important for all startups (and grownup startups for that matter) is customers, sales, traction and revenue… make it easier to get that investment.

Interested in 3d Printing?

Bitcoin your thing??

Want to make managing your expenses or doing your tax easier?

want to find a tradie??

There is a local startup for that..

The Techboard is being established to increase the visibility of local tech companies both startups and grownups for a bunch of reasons… including to help make it easier for Western Australians to support companies in and from their own backyard.  Want to find out more about Techboard … check it out.


Techboard Update 7 August 2015

Hey there.

Things are starting to heat up on Techboard. We are at over 450 Profiles.  We have had more companies claim their profiles, thanks Quickboats, Mypreorder, Magentys, Icetana, Community to Go, Damien Smith Design, ColourColor game, Mpire Media, Rent, Hitch a ride and Shark Mitigation systems.

Companies have started to make announcements, thanks DuinoPro, Prezentt, Tap into Safety and 6Q.

Startup News recently ran a story on Techboard that you can read here.

We have a bundle of things coming up 
Onboarding with Techboard
We are starting to run onboarding sessions in conjunction with our sponsors the Beacham Group to help Companies that have claimed their profiles to use Techboard to raise their profile.
At these sessions we will cover:
– what we are doing at Techboard and what we hope to achieve.
– how companies can use Techboard to raise member companies’ profile.
– upcoming initiatives.
– seeking input to help us make Techboard as useful and beneficial for companies as possible.

A big bonus for companies coming along is that we are offering the opportunity for companies attending to have a FREE video interview.  Videos will featured on the Homepage of Techboard, posted on the company’s profile, and can be embedded by companies on their own website. The videos may also be featured by our sponsors, the Beacham Group.

We have a great feature we will be rolling out soon – the ability for readers to follow companies on Techboard so they can be notified of material updates to Company profiles or when a company makes an announcement. We are also going to enable following of announcements by Category… more on that later.

Techboard’s Panel of Experts and Startup Ranking
We are in the process of assembling our Panel of Experts, made up of some of the key startup and tech sector luminaries. We are going to be seeking the panel’s views on trending and hot startups from WA and putting that together with key metrics to compile a startup ranking. That is all in development but we will fill you in on that soon.

Techboard is an initiative that requires the Startup and Tech Companies in WA to get involved for Techboard to most effectively raise the profile of Startups and Tech companies in WA individually and collectively.

So what are you waiting for? get on board, claim your profile and join the other companies who are getting on board. 

AND if you are not a startup or Tech company founder why not either signup or subscribe to get updates of our progress… its gonna get even more interesting.


Peter van Bruchem


Techboard – Helping To Raise The Profile Of Perth’s Startups

NOTE: Since this post was published Techboard has broadened its focus to the whole of Australia and has launched its Startup Ranking in New South Wales. (Jan 2017)


The Startup Scene in Perth is currently experiencing a surge of activity. We are also experiencing increased interest in startups and technology companies, from a general and an investment perspective, with greater press coverage for Local WA Startups and Tech companies in both local and national startup and general press. It however remains difficult for startups from WA to get noticed locally, on the national stage and internationally. It has also been hard for people to find information on startups from Western Australia. In response to these issues Peter van Bruchem has established, a startup to help WA’s startups and tech companies grow their crowd.

Peter van Bruchem

I have been on the edges of or involved with what has evolved into the startup scene in Perth since the late 90s before tech companies were called startups. I have been noticing that the reports reviews and surveys conducted both locally and nationally appear to have understated the level of activity locally. Sure we know that the level of activity could and probably should be higher but I couldn’t help but thinking that if the real level of activity were known, there would be greater support for Startups from government, from investors and the general population and our kids would be more interested in pursuing relevant studies and career paths.

So I started off by creating my own list of startups and tech companies born, located, founded from or strongly connected to WA. That list is now well over 700 companies or projects pre-launch, post launch, unlisted, ASX listed, alive and dead. These were found through trawling through the internet, various industry databases, my contacts and many Google, Twitter and Linkedin searches.

I thought a list by itself is informative but not all that useful plus how do I keep it alive and relevant? I also looked at those studies and surveys and wondered why WA was so under-represented. Sometimes it was definitional, sometimes because the reach of the researchers was limited by their contacts and time and also because (I believe) that many companies others would regard as startups or tech startups don’t call themselves startups. I think some companies who know about these projects choose not to get involved as they lack the time or interest in participating, perhaps because they see little benefit in getting involved.

I looked around at Linkedin, Angel List, Crunchbase, Venturebeat as well as other local startup community sites and saw that nobody was quite doing what I thought might work here in WA. I was also astounded to find hardly anyone globally was pushing the ‘Support your local startup … buy using or buying their stuff” message…. The focus if at all was on investment… but we all know investors want to see traction (note: the biggest problem identified by startups as reported in the last Startup Muster report compiled by Murray Hurps of Fishburners in Sydney was customer acquisition).

So the plan was hatched to create a platform that companies could use to increase their profile – my thinking was that companies might get involved because they see that it is in their interest to do so. It could be an active platform that companies could use to raise their own profile with potential users, customers, team members or investors. It was increasingly looking like my project needed to become a startup to try to become sustainable, viable and hopefully eventually profitable.

I started looking for a tech co-founder to help to build it… but it wasn’t that well defined a the time so I looked around to see what I could do myself… and discovered you can achieve heaps with WordPress, some free and cheap plugins, custom development from Plugin vendors and some help from my Friendly local UI/UX guy, Gui Passotti.. thanks Gui (oh and Gui is short for Guillame not Graphical User Interface).

What to call it? … Well the focus is tech… it is a notice or bulletin board and I wanted to evoke ideas of a listing board (we may move towards an investment platform later) so the name “Techboard” was picked and domains secured.

So Techboard was born and was quietly turned on back in early June. So far we have over 450 company profiles on the Techboard. Companies have started to claim their profiles (50 so far) including some high profile startups such as Healthengine, Virtualiis, Geomoby, SwitchMyLoan, GoPC, Prezentt and Today We Learned and companies are starting to make announcements.

So what companies are included on Techboard?

Users will find a large range of startups on Techboard and can explore by company type. They will also find pre-launch startups, and grownup tech companies that once were startups. The Techboard also includes some startups that have moved from WA or have a strong connection to WA even if they are not based here. We also include some companies that are no longer operational, to provide users with a historical context. This is because we feel that including a broader range of startups and tech companies is consistent with our objective to raise the profile of the scene generally. So far we have an emphasis on operational companies but will add more historical data as we go along. We also list startup hubs and enable linking of companies to hubs.

Is it more than just a directory?

Once companies have claimed their profiles they can use the announcements platform to celebrate their big and little wins to their Techboard audience. At Techboard we believe startup fans are often interested in a company’s small steps and incremental progress – as well as the more ‘newsworthy’ big wins.

Think of Techboard as user-generated micro-news for a local audience. If anything is happening that gets a startup company’s founders or staff excited… they can share it with the Techboard crowd. The Techboard announcements platform provides a place where companies can effectively host all key company updates, for people interested in tracking their progress, rather than having to do this on their own website or those updates getting lost in their social media streams. Any announcements a company makes on Techboard can of course be easily shared via a company’s social media streams. Announcements made on Techboard are connected to company profiles, and can be explored by categories including, team, product launch/update, merger/acquisition, investment made, contract/partnership and special offer.

The Techboard Team and supporters

Techboard was too big a project to push just by myself so I have brought Rafael Kimberley-Bowen (who will be known to //Startup News readers as a regular contributor) on to the team as a co-founder to help drive Techboard’s growth. Techboard will be generating heaps of data and we also intend to enrich the profiles with data from external sources so we are looking for a developer to bring on to the team.

We have some interesting developments in the pipeline to accelerate our take-up which we will be bringing on line soon. We will be introducing Twitter-style following feature, so a company’s fans don’t miss out on any important updates or announcements. We will be introducing increased ability to filter companies and make it easier for users to find what they are looking for. We will also be releasing a Startup Ranking system based on a range of metrics including the views of Techboard’s Panel of Experts, which comprises the key players in Perth’s startup and tech company space.

So far we are getting some great support from the likes of Beacham Group, the E-group and Startup Scene stalwarts including Patrick and Marcus at //Startup News, Rob Nathan, Jeff Broun, Jamie Lyford and Greg Reibe who has said “Techboard will be the go-to place for startups that need to build a following be that for customer validation, investment, or even prospective team-members”.

Why should I focus on local when my startup is going global?

Local support can be very valuable for startups before they reach their global aspirations. Local consumers are more forgiving, often give more useful feedback and are certainly more accessible. Early stage investors are almost always local – living no more than 100km from the investee business and they do sometimes come from the company’s user base.

Why not just use platforms like Angel-list and Crunchbase?

I believe Crunchbase and Angel List are both great but they don’t have the local focus, the local user or investor audience… they are great when the company is big enough to be of interest to overseas investors but until then they have few benefits to offer.

Why don’t I just use twitter or facebook and build my own crowd?

Sure use social media platforms but you need to build your own audience Techboard is building an audience interested in Perth Startups, such as yours, we are also developing a variety of partnerships to help get increase the visibility of WA’s Startups and Tech Companies. The initial focus of our efforts will be a push to get Western Australian individuals and businesses to support their local startups by trying their wares, buying their stuff and telling their friends. A company’s messages on Social media also easily get lost whereas all the announcements you make on Techboard are connected to your company profile, categorised and easy to find.

Startup community members can also get on board by adding companies and using our convenient sharing tools to evangelise about their favourite local startups – and raise their own profile in the process.

Get on Board

Techboard is building a community of users who are interested in startups from Western Australia that all local startups can tap into to expand their reach. We are also developing tools that allow those startups to connect with local users, customers, fans, potential team members and investors. For Techboard to work in helping WA’s startups become more visible it needs the startup community to get on board so we can show the depth breadth and diversity and potential of Western Australia’s startups.

Startups should check that they are listed on Techboard, and claim or create their profiles (it’s FREE!) and then use the announcements platform to raise their profile and build their crowd. Companies that get in and secure their profile now will be rewarded with preferred access to special new platform features. 

This post was first published in

Screen Shot 2015-07-30 at 3.06.22 pm

So what actually is Techboard?

Techboard is a community engagement & discovery platform for the Western Australian Startup and Grownup Technology company scene:

– for companies to get noticed, connect with a broader audience and grow their crowd.

– to general observers to discover and explore companies and what they are doing and find some great products and services.

– for fans to get and stay up to date date on what Companies are doing.

– to potential co-founders or employees to discover and learn about a company they might want to work for or partner with.

– for investors to discover and learn about a company they might want to invest in.
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