QuizJam launches cutting-edge engagement platform with Seven West Media

Company Name: QuizJam

Announcement Date: 24/12/2017
Announcement Category: Contract/Partnership, Product launch/update
Announcement Content:

QuizJam launches cutting-edge engagement platform with Seven West Media

Highlights
• Launches new web-based complete engagement platform with Seven West Media
• Allows Seven West to further interact and connect with its audience
• Provides important user data for Seven West to gage viewing and advertising habits
• QuizJam Boards create private trivia games and surveys to educate, embed training, enhance culture and engage.
• Platform used by Commonwealth Bank, EY, Carsales, Bethesda Games, West Coast Eagles, PGA of Australia.
• QuizJam has raised $1.2M in seed funding

Leading mass multiplayer trivia app QuizJam developed by Gravy Gaming Pty Ltd has launched a new web-based complete engagement platform with Seven West Media.
The first QuizBoard was launched on December 15th 2017 with Seven West Media and consists of four quizzes covering major news on sports, politics, entertainment and general news during 2017.

Participants who play any or all the quizzes, and score high enough, enter a draw to win 1 of 4, $250 vouchers to Crown. The quizzes can be accessed at https://thewest.quizjam.com with entries
closing on the 15th of January 2018.

Commenting on the engagement platform, Seven West Media WA Head of Digital Dan Stinton said:
“We’re excited to be part of the QuizJam Boards launch. The product allows us to further interact and connect with our audience, whilst at the same time gain further insights through user data to provide a richer audience and advertising experience. We look forward to seeing the versatile platform in action over the summer and working with the QuizJam team in 2018."
The Seven West Media Board are also advertised on www.thewest.com.au and www.perthnow.com.au.

The Platform
The original QuizJam app now purely focuses on organisations using it to create private trivia games and surveys to educate, embed training, enhance culture and generally engage with their employees.
EY are currently utilising the new HR and L&D focused App as part of a 3-month campaign to engage and educate 450 of their interns across Australia and New Zealand for their vacationer programme.
Customer and fan engagement trivia developed for brands and pro sports teams - previously played in the QuizJam app – will now available on the new web-based Boards platform making it much faster and easier for the general public to engage.

QuizJam founder Joel Steel said: “We are already partnering with some of Australia’s biggest agencies and brands to embed the web based product into their websites and apps. We expect 2018 to be a game-changer for the company.”
Over the past eight weeks, QuizJam has presented their new product to 21 advertising, marketing and digital agencies across Australia, with the vast majority of companies finding great value in the product and seeing a fit for current or future clients.

“QuizJam will continue to strategically align with agencies to access large brands, at scale, cost effectively,” Mr Steel said.

“QuizJam Boards have been built from the ground up with the brand our focus,” Mr Steel says.
“The problem we were having is the public want to engage, they want to play, they want to test their knowledge and compete against their community. However, they don’t want to have to download an app to do that. Time to value needs to be within five seconds and that is what the new web based platform does.
“By using QuizJam Boards, brands get their own fully customisable white labelled engagement platform to deliver gamified multi choice, video, personality, True/False quizzes, polls and surveys which can be used to engage, deliver unique social content, increase sales, generate leads, enrich data and receive valuable non-intrusive insights,” Mr Steel added.

About QuizJam
QuizJam is the world's first massively multiplayer trivia game, available on both the Apple App and Google Play store and now web.
It has had early success using gamified trivia to help organisations like the Commonwealth Bank, EY, Carsales, Bethesda Games, West Coast Eagles, PGA of Australia and many more to engage, educate, advertise and survey.
QuizJam - developed by Perth start-up Gravy Gaming Pty Ltd - has raised $900,000 in seed funding prior to their current open round of $550,000 of which $300,000 has now been accounted for.
Gravy Gaming has recently graduated from the Plus Eight, Muru-D tech accelerator programme backed by Telstra, Seven West, Hawaiian Group and Spacecubed.

For further information please contact Joel Steel
[email protected]
+61 431 937 368


Announcement URL: https://thewest.quizjam.com
About QuizJam:

QuizJam is a one of a kind MarTech offering that can deliver reach, engagement, acquisition,
advertising, market research and sales from the one gamified platform.

Go to Company Profile for: QuizJam

Announcement Contact: [email protected]