Company Name: Adveritas
Announcement Date: 03/04/2017
Announcement Category: Other
Announcement Content:
ASX RELEASE
3 April 2017
MARKET UPDATE:
TECHNOLOGY ENHANCEMENTS DRIVING TMP GROWTH
HIGHLIGHTS
Tech Mpire Limited (Company or Tech Mpire) (ASX: TMP) is pleased to provide the following update to shareholders.
Tech Mpire’s technology-first strategy has been built around improving volume and utilisation of supply, while also delivering value and quality to mobile advertisers. The continued execution of the strategy strengthens the Company’s competitive advantage and enables it to satisfy growing demand.
The Company’s strategy focuses on the following four pillars:
• Investment in big data analytics and automation to improve the efficiency, quality and profitability of advertiser campaigns. This is the foundation for all of Tech Mpire’s technology initiatives across the business.
• Accessing higher-volume sources of supply, allowing the Company to better satisfy significant global demand.
• Strengthening the mobile business by providing better audience data, and easier engagement for mobile advertisers.
• The continued evolution of quality assurance measures to eliminate invalid traffic and improve ROI for clients and partners.
For the full announcement click here - http://bit.ly/Tech-Enhancements
Announcement URL: http://bit.ly/Tech-Enhancements
About Adveritas:
Adveritas Limited (ASX:AV1) creates innovative software solutions that leverage big data to drive business performance.
Go to Company Profile for: Adveritas
Announcement Contact: [email protected]
